There are so many vendors of CRM software around the world, it is impossible to even know all the names of the CRM softwares, let alone what features each CRM software has. While many use the same platforms, each has a slightly different technology and multiple features available.
Web based CRM software is fairly young but appears to be the way to go for the vast majority of companies, especially any small or medium sized company. If you are considering web based CRM software, ask questions about storage limits, cost for additional storage, maximum number of custom tabs and fields, maximumum number of applications that can be added, and other features which could push you to upgrade sooner than you would want. Also make sure that the features and functionality offered by the web based CRM software are those that will increase your ROI or make life easier on your customer relations agents or sales force.
Implementing web based CRM
software is a way of knocking down all the walls in your office(s) – and those offices can be spread all over the world as well as throughout a single building. Today’s CRM software typically includes contact management software, knowledge bases, and integrated front and back office functionality.
Therefore, web based CRM software is a great tool for your whole company. The marketing department can use campaign and lead management tools. The sales force will love the offline and mobile capabilities. The customer service department will be able to see a complete history of all clients. Your back office can manage inventory and invoicing.
The latest versions of web based CRM software give great advantages over on-premise CRM software. The first one we think of is the ability to use it anywhere and any time, including the use on mobile devices (think Blackberry or laptop while eating lunch or getting coffee). They are also faster than on-premise software and often do not require re-loading or refreshing pages to continue working after entering new data.
